About SHU DA Living
Shu Da is a lifestyle brand, specialising in footwear that combines home and outdoor living. Our footwear focuses on innovative design with considered construction that is versatile for both indoor and outdoor wear. Our footwear strives to be comfortable, beautiful and sustainable whilst maintaining mid-market pricing; making sustainable footwear more accessible to customers.
The brand was created in 2019 by a team of footwear experts who already run an established private label company supplying some of the UK’s largest fashion retailers. Confident in design and sourcing, the team had a passion to create a unique brand that put comfort, design and sustainability at the forefront of its products whilst combining the team’s industry knowledge and expertise.
Shu Da’s sustainability mission is focused on using recycled materials and sustainable processes to make each of its collections more sustainable than its last.
We guarantee our products are so comfortable you won’t want to take them off!