About Visualsoft

Visualsoft is a UK-based full-service eCommerce agency and certified Shopify Plus Partner, helping leading footwear brands connect the dots between online and in-store retail. With over 25 years of experience, we combine expert website development with data-driven digital marketing to drive performance, loyalty and growth. Brands such as Clinkard, Daniel Footwear and SportsShoes.com trust us to create seamless, high-converting shopping experiences that keep them a step ahead.

The BFA is run for and by our members – by becoming a partner you join a network of some of the foremost businesses within the UK footwear sector. Whatever business products or services you are marketing, BFA members are always keen to adopt that which enhances their business, makes their operations more efficient or increases their profits.

The BFA hold regular networking events and themed webinars, where we encourage partners to take the reins and showcase their businesses and services to our membership. We also enable partners to have an input in what we say to the Government and we ensure they receive Whitehall’s responses first-hand.


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