The footwear industry has seen a significant shift in recent years with the rise of e-commerce. With online sales projected to account for 45% of total footwear sales by 2025, companies are turning to AI to gain a competitive edge in this rapidly evolving market.

AI technology is revolutionising the way we shop for shoes online. With AI, e-commerce businesses can optimise their inventory, enhance their customer experiences, and increase their conversion rates. Here are some of the ways AI is being used in the footwear industry:

  • Personalised Recommendations: AI can analyse customer data to provide personalised recommendations based on their preferences and past purchases. This solution can help increase sales as customers are more likely to make a purchase when presented with products that are tailored to their interests and needs. With AI-powered personalised recommendations, e-commerce businesses can provide a more engaging and personalised shopping experience that drives conversions and builds customer loyalty.
  • Virtual Try-Ons: AI-powered virtual try-ons allow customers to visualise how a shoe will look and fit before making a purchase, reducing the likelihood of returns due to fit issues.
  • Inventory Optimisation: AI can help businesses optimise their inventory by predicting demand and identifying trends to ensure that they always have the right shoes in stock.
  • Chatbots: AI-powered chatbots can provide customers with 24/7 support, answering their questions and guiding them through the purchase process.
Paul Davis, Chief Commercial Officer of Shoe AI

According to research by Accenture, more than 60% of companies are experimenting with AI, and only 12% of them are using it at an AI maturity level that achieves a strong competitive advantage, with 50% higher revenue growth than their peers.

ShoeAI is helping businesses harness the power of AI to transform the way they sell shoes online their cutting-edge AI technology has already helped countless businesses increase their conversion rates, reduce returns, and overall boost the performance of e-commerce shops.

We’re excited to announce that ShoeAI and the British Footwear Association will be hosting an exclusive webinar on Wednesday, 17th May 2023, at 11 am , exploring the latest trends and technologies in AI for the footwear industry. Join us and discover how AI can drive business growth and maximise performance. Register now to secure your spot in this must-attend webinar.

In conclusion, AI is becoming an increasingly essential tool for e-commerce businesses in the footwear industry. By implementing AI-powered solutions, businesses can stay ahead of the competition, provide exceptional customer experiences, and increase their revenue. Unlock the full potential of AI in e-commerce strategies with ShoeAI on 17th May.